Why Neglected Audiences Matter, and How to Target Them? How can brands address the pressing needs of audiences characterized as unserved, underserved, or unrepresented?
Design Mistakes Can Wreck a Brand’s Image. Here’s Why. How to avoid design gaffes that can hurt your brand’s image and alienate (potential) clients?
Less Is More, or How Minimalism Changed Graphic Design. Why design focused on functionality, simplicity, and elegance never goes out of style?
Graphic Trends in 21st-Century Film and TV Title Sequences Exploring legacies, innovations, and upcoming trends in the opening credits design in the digital era.
Why Good Design Works:From Form to Function and Back Has the (in)famous “form follows function” principle confined or liberated the outlook on contemporary design?
